While passenger numbers are increasing, the economy is still a bit shaky. However, it is even more important for transit agencies to find ways of improving cost efficiency while still meeting the riders' needs. Passengers want the same level of customer service they're used to in other consumer sectors, and demand the same reliable, real-time information. In the midst of an environmentally conservative mindset, switching to emission-free vehicles also sets the pace for what riders expect.
In an effort to address these challenges, the “Next Level Solutions” campaign calls for a major shift in how we think about transportation. The goal is to make transportation more standardized, individualized, sustainable, and interoperable. To do this, the campaign will focus on four main areas:
Supporting the development of industry-wide IT standards.
Creating more customer-centric rider experiences.
Eliminating emissions, reducing noise, and improving the quality of life.
Interoperability of all transportation modes to create a more integrated network.
As the world progresses, so does the need for innovative and efficient transportation. To meet this demand, INIT is promoting technology that helps take public transportation to the next level. This campaign will provide a series of content such as social media posts, blogs, podcasts, webinars, and more to promote these technologies. We believe these innovations have the potential to revolutionize the way agencies operate, and how people travel, making transportation more convenient and accessible than ever before.
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