The Interurban Transit Partnership (ITP) or “The Rapid” is the public transportation system serving the six municipalities in the greater Grand Rapids metro area. INIT's execution of an account-based smart card and mobile ticketing solution on The Rapid's fixed-route lines has improved the agency's service offerings and made boarding times much quicker.
To manage the back-end processing and clearing of revenues, The Rapid utilizes INIT’s MOBILEvario software solution. This all-inclusive clearing-house system provides a powerful online fare validation server and management tool that delivers seamless administration of customer relations, setting of fare rules, revenue processing and statistical evaluation reporting.
As part of the project, integration with The Rapid‘s existing third party vendors including current providers of their sales outlet terminals, platform validators, fareboxes, and bus-based AVL mobile data terminals was performed by INIT.
The Rapid provides over 12 million rides annually and was twice named the Outstanding Public Transportation System in North America.